Follett is one of the leading distributors of educational textbooks and worked with us to enter the world of digital textbooks. We designed an HTML5 eReader application and bookstore for the desktop, while I designed the tablet and smartphone versions. The key was to figure out which functionality from the desktop would makes its way to the other channels and which functionality would have to be removed. I had to determine how to best take advantage of gestures on the tablet and smartphone along with following interaction design best practices for these devices. Axure was extremely useful in prototyping these separate experiences and being able to use them directly on the devices themselves.